Getting Started With YouTube

I know most people think that the first thing they should do is start that channel. But in my opinion, that is wrong. What you need to do first is think about what this channel is for. Is it to drive traffic to a website? Or maybe to affiliate marketing products, or maybe even live sales like a home shopping network.

Who is your channel for? What is your customer's avatar? You will hear a lot of marketers talk about this, and it used to get on my nerves until I understood the power of going after the right people for the right product or service. You will hear everyone talk about "the riches are in the niches," and the reason for that is that it's true!

You first need to think about who is your …